pierced is a dynamic podcast network which sets itself apart by focusing on content that resonates specifically with young, female audiences. designed by gen z women for gen z women, pierced is distinct for its targeted approach, creating a space where relatable, engaging, and youthful voices thrive. by curating shows that speak directly to the interests and experiences of such audiences, pierced engages a new generation of listeners and creators.

we helped pierced onboard the first 10 creators for their media network. over the span of 3 months we scouted diverse personalities, setting up calls with content creators, talent managers and agents. the pierced team then narrowed down the tastemakers that best matched their brand voice, who reached a total of 15mm accounts across their platforms. we then kicked off their launch party with a 2-day content house celebration filled with promotional and bonding events; this involved securing the site location, curating 300+ custom invitations, negotiating 4 gifting sponsorships and other cute titbits such as a piercing booth, taco trucks, and photobooth sponsored by partiful.